Nike: Better Is Temporary is a landmark publication that charts Nike's transformation from a rebellious upstart to a global phenomenon. This immersive visual survey offers an unprecedented, behind-the-scenes exploration into Nike's ethos-driven design formula. It places industry-defining innovations and globally recognized products alongside previously unpublished designs, prototypes, and insider stories.

• Explores Nike's ethos-driven design formula
• Features industry-defining innovations and globally recognized products
• Includes previously unpublished designs, prototypes, and insider stories
• Begins with an introduction detailing Nike's 2017 "Breaking2" attempt