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U740
$151
Buy — $151
Track price
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U740
$151
Buy — $151
Track price
Available at 1 Store
Size guide
Size
All Sizes
Maison Operative
$151
Italy → Worldwide
$252 w fees
Est. 7-14 business days
14-Day Returns
Returns & Trust
7 sizes
[+]
Shipping
4
4.5
5
6
6.5
7
7.5
75
Buyer's guide score breakdown
75/100 · Style 6 · Sentiment 8 · Value 8
Common questions
How does the New Balance 740 fit?
Runs about half a size big, so most owners recommend sizing down. One owner found true to size was way too big and dr...
Is the 740 comfortable?
Multiple owners praise all-day comfort, with one saying they can attest to all-day comfort and another calling it one...
740 vs 530 — what is the difference?
Same midsole and outsole tooling, so underfoot comfort is essentially identical. The 740 has a more structured upper...
Does the heel counter cause problems?
For some buyers, yes. The rigid plastic heel counter digs into the skin and never softens because it is a structural...
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Description
The New Balance U740 is a men's sneaker.
Men's sizing
Details
Brand
New Balance
Style Code
U740U740
Colors
white
/
grey
Listed
February 25, 2026
Model
740
Gender
men
Size Run
Adult
Category
Apparel & Accessories
/
Shoes
/
Sneakers
Price history
Retail price
Low
$151
Typical
$151
Lowest price
Typical price
Mar 14
Cheapest vs typical price
Jun 4
Store availability
1 in stock
Stores in stock
Mar 14
1 in stock to 1 in stock
Jun 4
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U740
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740 White / Silver Metallic (PS)
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$51
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U740NW2 White Silver Metallic Black
$68
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U7405I7, Metallic Silver/Metallic Silver
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740 - Blanc/Bleu
$139
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740 'Metallic Silver' - U7405I7
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740 White / Navy
$75
$139
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New Balance
740 Medusa Green Anora
$93
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U740
$151
2 stores
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740 White / Silver Metallic (PS)
Preschool
$51
$85
22 stores
New Balance
U740NW2 White Silver Metallic Black
$68
$110
2 stores
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U7405I7, Metallic Silver/Metallic Silver
$116
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New Balance
740 - Blanc/Bleu
$139
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740 'Metallic Silver' - U7405I7
$162
18 stores
New Balance
740 White / Navy
$75
$139
19 stores
New Balance
740 Medusa Green Anora
$93
$115
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U740
$151
2 stores
New Balance
740 White / Silver Metallic (PS)
Preschool
$51
$85
22 stores
New Balance
U740NW2 White Silver Metallic Black
$68
$110
2 stores
New Balance
U7405I7, Metallic Silver/Metallic Silver
$116
10 stores
New Balance
740 Dockside / Timberwolf / Sea Salt
$114
$139
3 stores
New Balance
740 - Ice Blue / Sea Stone / White
$58
$110
2 stores
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740 | Slate Grey
$104
$132
12 stores
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Unisex 740 Linen Toasted Sesame U7403OO (Women's)
$101
$139
4 stores
New Balance
740 Lace-up Sneakers
$99
$108
9 stores
New Balance
U740517 Metallic Silver
$71
$101
2 stores
New Balance
740 - White / Marsh Green / Sea Salt
$79
$132
2 stores
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740
$113
8 stores
New Balance
740 - Heron Blue / Vintage Indigo
$50
$110
17 stores
New Balance
204L "Ice Blue" (Women's)
$62
$78
7 stores
New Balance
740 Purple
$61
$110
3 stores
New Balance
740 'Ice Blue / Sea Stone' (GS)
Grade School
$85
New Balance
204L - Light Silver Metallic
$110
4 stores
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740 "Rain Cloud"
$80
$115
5 stores
New Balance
740 V2 'Blue Agate'
$101
$110
7 stores
New Balance
U740N9J9 Shipyard (Women's)
$72
$105
16 stores
New Balance
530 Silver Metallic Linen
$75
$110
New Balance
740 White Beige Grey Sneakers
$139
22 stores
New Balance
U740NW2 White Silver Metallic Black
$68
$110
2 stores
New Balance
U7405I7, Metallic Silver/Metallic Silver
$116
10 stores
New Balance
740 Dockside / Timberwolf / Sea Salt
$114
$139
3 stores
New Balance
740 - Ice Blue / Sea Stone / White
$58
$110
2 stores
New Balance
740 | Slate Grey
$104
$132
12 stores
New Balance
Unisex 740 Linen Toasted Sesame U7403OO (Women's)
$101
$139
4 stores
New Balance
740 Lace-up Sneakers
$99
$108
9 stores
New Balance
U740517 Metallic Silver
$71
$101
2 stores
New Balance
740 - White / Marsh Green / Sea Salt
$79
$132
2 stores
New Balance
740
$113
8 stores
New Balance
740 - Heron Blue / Vintage Indigo
$50
$110
17 stores
New Balance
204L "Ice Blue" (Women's)
$62
$78
7 stores
New Balance
740 Purple
$61
$110
3 stores
New Balance
740 'Ice Blue / Sea Stone' (GS)
Grade School
$85
New Balance
204L - Light Silver Metallic
$110
4 stores
New Balance
740 "Rain Cloud"
$80
$115
5 stores
New Balance
740 V2 'Blue Agate'
$101
$110
7 stores
New Balance
U740N9J9 Shipyard (Women's)
$72
$105
16 stores
New Balance
530 Silver Metallic Linen
$75
$110
New Balance
740 White Beige Grey Sneakers
$139
