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U740
$151
Buy — $151
Track price
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U740
$151
Buy — $151
Track price
Available at 1 Store
Size guide
Size
All Sizes
Maison Operative
$151
Italy → Worldwide
$252 w fees
Est. 7-14 business days
14-Day Returns
Returns & Trust
16 sizes
[+]
Shipping
4
4.5
5
5.5
6
6.5
7
7.5
8
8.5
9
9.5
10
10.5
11
12
75
Buyer's guide score breakdown
75/100 · Style 6 · Sentiment 8 · Value 8
Common questions
How does the New Balance 740 fit?
Runs about half a size big, so most owners recommend sizing down. One owner found true to size was way too big and dr...
Is the 740 comfortable?
Multiple owners praise all-day comfort, with one saying they can attest to all-day comfort and another calling it one...
740 vs 530 — what is the difference?
Same midsole and outsole tooling, so underfoot comfort is essentially identical. The 740 has a more structured upper...
Does the heel counter cause problems?
For some buyers, yes. The rigid plastic heel counter digs into the skin and never softens because it is a structural...
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Details
Brand
New Balance
Style Code
U740U740
Colors
grey
/
white
Listed
April 15, 2026
Model
740
Gender
men
Size Run
Adult
Category
Apparel & Accessories
/
Shoes
/
Sneakers
Price history
Retail price
Low
$151
Typical
$151
Lowest price
Typical price
Apr 15
Cheapest vs typical price
Jun 5
Store availability
1 in stock
Stores in stock
Apr 15
1 in stock to 1 in stock
Jun 5
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13 stores
New Balance
740 'Black Metallic'
$72
$101
2 stores
New Balance
New Balance x COMME des GARÇONS Homme x CDGH U509LCD Grey
$199
$261
New Balance
740 'Metallic Silver' - U7405I7
$162
New Balance
U 740 1T4
$138
New Balance
U740
$151
22 stores
New Balance
U740NW2 White Silver Metallic Black
$68
$110
New Balance
740 'Dare to Live Right' Grade-School (GS)
Grade School
$70
$85
7 stores
New Balance
U740N9J9 Shipyard (Women's)
$72
$105
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13 stores
New Balance
740 'Black Metallic'
$72
$101
2 stores
New Balance
New Balance x COMME des GARÇONS Homme x CDGH U509LCD Grey
$199
$261
New Balance
740 'Metallic Silver' - U7405I7
$162
New Balance
U 740 1T4
$138
New Balance
U740
$151
22 stores
New Balance
U740NW2 White Silver Metallic Black
$68
$110
New Balance
740 'Dare to Live Right' Grade-School (GS)
Grade School
$70
$85
7 stores
New Balance
U740N9J9 Shipyard (Women's)
$72
$105
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13 stores
New Balance
740 'Black Metallic'
$72
$101
2 stores
New Balance
New Balance x COMME des GARÇONS Homme x CDGH U509LCD Grey
$199
$261
New Balance
740 'Metallic Silver' - U7405I7
$162
New Balance
U 740 1T4
$138
New Balance
U740
$151
22 stores
New Balance
U740NW2 White Silver Metallic Black
$68
$110
New Balance
740 'Dare to Live Right' Grade-School (GS)
Grade School
$70
$85
7 stores
New Balance
U740N9J9 Shipyard (Women's)
$72
$105
New Balance
740 White Beige Grey Sneakers
$139
8 stores
New Balance
740 - Heron Blue / Vintage Indigo
$50
$110
14 stores
New Balance
740 'Timberwolf'
$93
$115
New Balance
740 Sneakers
$110
New Balance
740
$92
$132
5 stores
New Balance
740 V2 'Blue Agate'
$101
$110
New Balance
740 'Shipyard' - U740N9J9
$162
17 stores
New Balance
740 White / Navy
$75
$139
New Balance
U 1906 8CI
$185
New Balance
CDGH x New Balance - Grey
$394
New Balance
U 740 PG2
$115
$138
2 stores
New Balance
Mens New Balance 740 (Green/Beige) - U740EL
$120
New Balance
740 Sneakers
$110
New Balance
740 'Dare to Live Right'
$100
$120
4 stores
New Balance
U740PH2 White (Women's)
$84
$139
18 stores
New Balance
2010 - Silver Metallic / Team Red / Concrete
$124
$160
4 stores
New Balance
740v2 'Slate Grey Blue Agate'
$60
$110
2 stores
New Balance
740 | Slate Grey
$104
$132
New Balance
740 'Dare to Live Right' Grade-School (GS)
Grade School
$70
$85
7 stores
New Balance
U740N9J9 Shipyard (Women's)
$72
$105
New Balance
740 White Beige Grey Sneakers
$139
8 stores
New Balance
740 - Heron Blue / Vintage Indigo
$50
$110
14 stores
New Balance
740 'Timberwolf'
$93
$115
New Balance
740 Sneakers
$110
New Balance
740
$92
$132
5 stores
New Balance
740 V2 'Blue Agate'
$101
$110
New Balance
740 'Shipyard' - U740N9J9
$162
17 stores
New Balance
740 White / Navy
$75
$139
New Balance
U 1906 8CI
$185
New Balance
CDGH x New Balance - Grey
$394
New Balance
U 740 PG2
$115
$138
2 stores
New Balance
Mens New Balance 740 (Green/Beige) - U740EL
$120
New Balance
740 Sneakers
$110
New Balance
740 'Dare to Live Right'
$100
$120
4 stores
New Balance
U740PH2 White (Women's)
$84
$139
18 stores
New Balance
2010 - Silver Metallic / Team Red / Concrete
$124
$160
4 stores
New Balance
740v2 'Slate Grey Blue Agate'
$60
$110
2 stores
New Balance
740 | Slate Grey
$104
$132
