This monograph celebrates the career of Leonard Hilton McGurr, known as Futura. Beginning as a writer in the 1970s under the pseudonym Futura 2000, he is recognized as a pioneer of style-writing. His artistic journey expanded into fine art and collaborations with major brands, and he was among the first street artists to be exhibited in contemporary galleries in the early 1980s.

• Born and raised in New York City
• Career began as a writer in the 1970s under the pseudonym Futura 2000
• Shortened nickname to 'Futura'
• Extended work to fine art and commercial collaborations
• Collaborated with brands such as Nike, Supreme, Undercover, Bathing Ape, Stüssy, and Virgil Abloh
• One of the first street-artists exhibited in contemporary galleries in the early '80s, alongside Keith Haring, Jean-Michel Basquiat, and Kenny Scharf