
The New Balance 990v4, originally released in 2016, is a modern iteration of a legendary silhouette. Tasked with creating the best running shoe on the market, the original 990 debuted in 1982 with an understated grey colorway and a then-unprecedented three-figure price tag. It quickly became a symbol of quality and superior taste for runners and fashion-forward individuals alike. The 990v4 continues this legacy, blending iconic design with premium materials and comfort.