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For adidas Consortium's Sneaker Exchange 2017, Alife® teamed up with Paris-based boutique Starcow on the iconic Stan Smith. The Stan Smith is presented in a white leather upper and off-white outsole, with debossed "ALIFE" logos on the left sneaker, and "Starcow" logos on the right sneaker. Additionally, each model sports red, white and blue for the US’ “Stars and Stripes” as well as France’s “Tricolore” on the heels, as homages to each brand’s cultures.
