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Starter

2.6k products across 29+ stores

Starter was founded in New Haven in 1971 by David Beckerman and became one of the first labels to merge licensed pro-sports graphics with fashion-led outerwear. Its satin jackets and logo-heavy team pieces defined late-1980s and 1990s fanwear, and the brand remains deeply tied to throwback league culture. The modern Starter lineup centers on licensed hoodies, jackets, tees, and caps that keep archival sports energy in everyday streetwear.

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